“A long time ago in a galaxy far, far away…” nobody would’ve imagined that Mickey Mouse and Donald Duck would one day share a family with Iron Man and Chewbacca. Yet in 2012, that’s what happened. Disney approached George Lucas and $4.05B later the rights (and a few lightsabers) transferred hands. This is just the latest […]
Thibault Talks: U.S. Summer Box Office Tanks
Overview It is not an exaggeration to say that this 2014 U.S. summer box office was catastrophic in terms of both profit and attendance. May, ($1.23B, -15.7% compared to May 2013), June (~$994$, -19.2% compared to June 2013), and especially July (~$803M, -39.2% compared to July 2013) were all big disappointments for American studios. We did see a turnaround […]
Superhero Madness, Part 2: The MCU
Marvel has made cinematic history with their foray into the movies. Although the rights to two of their most valuable properties – X-Men and Spider-Man – respectively belong to Fox and Sony, Marvel has nevertheless created the most profitable franchise of all time. And along the way, they’ve made some of the best superhero movies […]
Summer Box Office Saturated with Explosions
A decorated gladiator steps out into the sun, brandishing two swords while donning finely detailed armor. Around him, hundreds of men and women line the seats of a massive arena, wildly screaming his name. He walks forward to address his opponent, a Roman slave whose character design is the product of meticulous behind-the-scenes scrutiny. After […]
